The biggest brands in the world have an enormous amount of resources to develop and sustain their brand equity… but does that mean businesses that are just starting out can’t compete?
The most basic business formula in the world is to decrease costs and increase revenue.
More sales, better ROI, larger profit margins, and more market share.
In business, we’re psychologically drawn to short-term financial success:
What were your sales in Q3 compared to Q2?
How much are we spending this month?
What are we doing to make the most efficient system possible?
How much are we bringing in?